Factors To Consider When Determining:
Should I Build My Own Website or Hire A Developer?
How Computer Savvy Are You?Drag and drop software can make building a website seem easy, but to make it look good, work well, and remain secure, you need strong computer skills. At the minimum, you should understand HTML and CSS, image editing, web hosting, domain names, databases, backups and updates, and FTP.
How Much Time Do You Have To Work On Your Website?Whether you hire a web developer or build the site yourself, a significant amount of time will be spent compiling, writing and editing the content for the website. Many of our clients have difficulty finding the time just for the task of content creation. Can you afford the additional time required to learn how to build a website? For your website to drive business and stay relevant over time, you will need to stay on top of web standards and best practices. Ongoing maintenance will be required to keep your site functioning and in good standing with Google and other search engines.
How Well Do You Understand Marketing/Advertising?Your website is an essential tool in your marketing arsenal, and, in many cases, it will be the first contact a potential client has with your business. Having a solid understanding of basic marketing principles will help you to present interesting and compelling information that fit the needs of existing and prospective customers.
What Image Are You Trying To Convey?If the purpose of your website is to build credibility and develop your reputation as an authority, DIY may not be the way to go. A professional web developer understands how users think and what functions they expect. They will be able to translate your business philosophy, its goods, and services, into a strong online presence.
How Well Do You Understand Search Engine Optimization?Let’s say you’ve built your website and it’s live. How will people find it? Making your site easy for users and search engines to understand is critical to your site getting found. Without adequate SEO, many sites remain invisible.
If you are looking to save a couple of bucks by doing it yourself, in the long run, you may lose money on the deal.
- Sites created with free drag and drop tools are notoriously behind technologically, which means your site will likely need to be rebuilt sooner.
- A site you build yourself is unlikely to be search engine optimized, making it harder to find.
- You can waste countless hours that could have been invested in your core business.
- There is more to building a website that the initial construction.
At the FullStack Domain, we’re all about the experience. We design simple, compelling, and functional websites that make it easy for users to quickly find exactly what they’re looking for when they arrive at your site and then convert them into paying customers. It’s about creating an online experience that transforms users into followers, customers into ambassadors. We do this by listening to you, understanding your target audience, and putting our extensive online knowledge to work on a plan that will improve your business goals and change the way you think about the potential of the internet. Oh, and if you’re wondering, we’re mobile first. It’s not just the way of the future. It’s the way of right now.